It has been a while since I updated this blog. The reason was corporate politics, rules and other pure garbage. Not to mention a bruised ego here and there.
You see, the company I worked for was, and is a large transportation services company. My division did NO advertising of its' services. That's right, no advertising or promotion at all. Just me, an old outdated list of trucking companies and a telephone. A recipe for disaster.
What I pushed for during my 3 year tenure was an Ezine, SEO work, Blogs, Email List Marketing, Writing Articles, Internet Marketing in general. All the advertising I wanted to do would cost virtually nothing. I wanted to sell books on Trucking Regulations and other Public Domain information that was needed in the industry. I wanted to list Bio diesol stations for those looking for the product on our up to recently, unseen website.
I wanted to do free classified marketing which again fell on deaf ears. So, to prove my point since we had no, and I mean NO organic visible link in Google, I put together this blog. First, there is a need for Bio diesel information and second to prove a point. Within about a 6 week period my little blog rose to position #7 in Fuel Tax blogs.
I exposed my blog and began pushing for some free advertising. The answer was no. All advertising had to go through or with the permission and leadership of their contracted advertising agency. That answered my question, but not my quest to get free advertising.
So, they fired me.
We needed an ever running stream of potential customers calling or writing asking about our services. Not the other way around. One dude calling and writing to see if this or that company wanted or needed our services. How stupid can that be.
In any case, the highest rates for standard diesel seem to be in Wyoming and Utah pushing $3.50 a gallon and the cheapest in MO at a fraction under $2.999. You would think Bio diesel might run a little cheaper but I didn't see any today.
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